Lotto goes global thanks to H&M and special anniversaries

Lotto goes global thanks to H&M and special anniversaries Lotto H&M collection At Pitti Uomo, Andrea Tomat, president and CEO, Lotto Sport Italia, spoke about Lotto—an activewear and sportswear brand founded in 1973 in Montebelluna, in the heart of the Veneto footwear district—and the market challenges the company aims to tackle. In addition to being […]

Loris Messina and Simone Rizzo are Moschino’s new creative directors

Loris Messina and Simone Rizzo are Moschino’s nre creative directors Loris Messina (top) and Simone Rizzo (bottom) Moschino has announced the appointment of Loris Messina and Simone Rizzo as its new creative directors, effective immediately, just a few days after Adrian Appiolaza’s departure. Founders and creative directors of Sunnei through September 2025, Loris Messina and […]

Prada: “The essence of the wardrobe? A pair of jeans—actually, 50 skinny ones”

Prada: “The essence of the wardrobe? It’s a pair of jeans—actually, 50 skinny ones” Prada s/s 2027 From denim to nylon, from Prince of Wales check to thermosealed materials. Sheer like chiffon, or opaque in saturated hues ranging from yellow to pink, through shades of green, blue, including balck and white. During the latest Milan […]

Moschino and Adrian Appiolaza are parting ways 

Moschino and Adrian Appiolaza are parting ways Adrian Appiolaza Adrian Appiolaza, the Argentine designer who covered the role of creative director of the iconic Italian designer brand Moschino since 2024, is leaving the company effective today. Moschino and Appiolaza have mutually agreed to part ways, a note from the company Aeffe Spa says. “I would […]

Pitti Uomo’s new men’s fashion–from style tribes to modern tailoring

Pitti Uomo’s new men’s fashion–from style tribes to modern tailoring DSM Kei Ninomiya fashion show (ph. Pitti Immagine) In times of economic uncertainty sticking to reality and finding new directions in a disoriented market is indispensable. Despite many insiders are complaining about the market situation, by visiting last Pitti Uomo edition held in Florence, in […]

Satisfaction for last Pitti Uomo with 11,000 buyers and high foreign visitors presence

Satisfaction for last Pitti Uomo with 11,000 buyers and almost half foreign visitors From left: Antonio De Matteis and Ivano Cauli Pitti Immagine Uomo, the international men’s fashion trade show that began on June 16 and concludes today, June 19, in Florence’s Fortezza da Basso,  attracted over 11,000 buyers by the middle of the third […]

How next Pitti Uomo’s pool is showing the new cool

How next Pitti Uomo’s pool is showing the new cool Pitti Immagine 110 “The Pool” campaign Pitti Immagine Uomo, the leading international menswear trade show, is ready for its next big splash into summer 2027 with its upcoming edition, taking place in Florence at the Fortezza da Basso from tomorrow, June 16, to June 19, […]

Meet Clara and Sayf, Guess Jeans’ faces for fall 2026

Meet Clara and Sayf, Guess Jeans’ new faces for f/w 2026 Clara and Sayf (ph. Guess Jeans) Guess Jeans continues to focus on Gen Z. After chosing as global brand ambassador a K-Pop icon, Hyunjin of Stray Kids it has chosen two faces beloved by young people—Sayf and Clara. They are the faces of its […]

Elastic stone and smart doors are the future for Way Home

Elastic stone and smart doors are the future for Way Home Way Home showroom, Milan For Way Home, the home of the future will be technological, hyper-connected, and innovative. These home design trends take center stage at Way Home’s new high-end, futuristic showroom—a spacious 1,500-sq.-meter venue located at Via Enrico Cialdini 45 in Milan. The […]

Craftsmanship will shine at next Homo Faber in Venice

How craftmanship will shine at next Homo Faber Biennal in Venice San Giorgio Maggiore Island (Ph. Matteo De Fina ©Courtesy of the Fondazione Giorgio Cini) Homo Faber Biennial, an international celebration of contemporary craftsmanship, has disclosed the highlights of its fourth edition happening in Venice, in the magnificent location of the Giorgio Cini Foundation, on […]