New journey for Tela Genova: “We want to slow down, make less but better”
New journey for Tela Genova. “We want to slow down and make less, but better” Cristiano Caucci Tela Genova, a historic Italian premium jeans brand, has embarked on a new path of growth. Since 2014, they managed the brand—owned by Casitalia Srl—through licensing agreements with leading Italian manufacturers, such as Cama Italia and later FG1936, […]
Guess Jeans allies with Hysteric Glamour to grow global
Guess Jeans allies with Hysteric Glamour to grow global Guess Jeans x Hysteric Glamour Guess Jeans has announced the launch of a new collaboration and campaign with the iconic youth brand Hysteric Glamour for s/s 2026. Drawing from both brands’ legacies of striking imagery and subversive spirit, the collaboration reimagines archival references through a contemporary […]
Denim Première Vision debuts a Japan edition within Tranoï Tokyo
Denim Première Vision debuts a Japan edition within Tranoï Tokyo Tokyo urban landscape (ph. Freepik) As already announced in this website, Denim Première Vision, the global denim trade show organized by Premiere Vision, will hold the first edition of Denim Première Vision in Tokyo, to be held on September 9 and 10, 2026, at the […]
Desolina Suter, Premiere Vision: “Rebel, rebel! The future of fashion lies here”
Desolina Suter, Premiere Vision: “Rebel, rebel! The future of fashion lies here” Desolina Suter Rebel, rebel! The future of fashion lies here. Transcending tradition and discovering new perspectives beyond it is the key to trigger high-end consumption, along with a new hyper-decorativism, a more experimental mimicking of nature and a gentler and more self-caring daily […]